An award that salutes his entrepreneurial journey, his ability to stay the course and even strengthen the Group in a year marked by an unprecedented health crisis.

In a year 2020 turned upside down by Covid-19, the strategy implemented by Alain Taravella has enabled the Group to react quickly to the new challenges imposed by the health crisis and to preserve its financial and operational solidity. In Housing first of all, sales were very quickly redirected towards institutions and customer journeys were fully digitalized. In Retail, the Group has supported the brands in a partnership approach while continuing to innovate through new phygital formats. In commercial real estate, the activity was perpetuated and emblematic deliveries were made despite the difficult context. Among these, the 87 Richelieu, the result of an exemplary restructuring which, since June 2020, brings together all the brands of the Altarea group.
During the annual results presented in February 2020, Alain Taravella mentioned for the Group “having the financial and managerial capacity to examine all kinds of opportunities that will allow it to further broaden its range of skills”.
On June 30, Alain Taravella announced a key step in the Group's entrepreneurial history, through 2 major transactions: the entry into exclusive negotiations with the shareholders and the management of the Primonial group with a view to its two-stage acquisition (60% in Q1 2022 and 40% in Q1 2024) for 1,9 billion euros of enterprise value and the signing of a strategic partnership with Crédit Agricole Assurances relating to 1 billion euros of existing stores owned by Altarea. These structuring transactions will enable Altarea to become the independent leader in real estate investment and development.
“I thank the entire jury for this award. This distinction, although personal, is the fruit of the work and commitment of an entire group. At the end of a complicated 2020, we have succeeded in strengthening our skills platform and demonstrating the resilience of our business model. With Primonial, we are writing a new page in Altarea's history. Altarea is now more than ever a city company capable of meeting the needs of all communities and its customers ”. - Alain Taravella, President-Founder of Altarea