Marketing Cloud offers a comprehensive approach to maximize the impact of marketing actions, attract new customers and kill two birds with one stone by retaining them and employees.
More creative communications thanks to data
The data is used to personalize and enrich the communication strategy, segments and content. Communication can be done in a personalized and real-time manner with employees, suppliers and subcontractors, across multiple channels (e-mail, social networks, WhatsApp, SMS, etc.).
Efficiency and personalization are there with AI
Generative artificial intelligence is integrated into the creation cycle of marketing and communication campaigns; this approach saves time and optimizes processes. Personalization becomes a reality with generative and predictive AI, offering advanced solutions to proactively meet audience expectations.
