HerculePro, its beginnings and turning points
Twenty years later, what has become of HerculePro?
Acquired in 2018, the new management of HerculePro decided to accelerate the response to a need on the market in terms of digital solutions. As a sign of renewal and to mark this new turning point, the company then took the opportunity to get a facelift by completely reviewing its visual graphic identity.
The company has 48 employees, a turnover of 3 million euros, more than 10.000 users of its software and numerous partner customers. HerculePro thus consolidates its position as a challenger in the market for business software for carpentry and its leading position in the market segment of web products intended for manufacturers, networks and distributors.
A history and growth full of challenges
Indeed, adapting to the needs of users, who are increasingly demanding and in tune with the times, is today a priority. This is a turning point in the company's development process since the company must face technological challenges. HerculePro now focuses exclusively on the web, an essential axis for meeting user expectations. Since 2020, Link, the web encryption software, has been marketed at all levels of the profession.
Recently, HerculePro acquired Simuleo, a visual simulator of carpentry products which enriches the range. Thanks to this new digital tool, users can offer their customers a unique immersive and visual experience. Furthermore, after having rationalized and perfected this online simulator, HerculePro has brought a major innovative improvement to it by coupling it to Link, its SAAS ERP, namely encrypting and simulating using a single Bookcases. A real commercial advantage for distributors and a time saver for manufacturers wishing to promote their products.
The brand's responsiveness does not stop there in responding to the challenges imposed by the market. The arrival of EPR (Extended Producer Responsibility) and the obligation for marketers to comply has also been synonymous with challenges, both for contributors and software publishers. HerculePro was able to react dynamically by offering, from its first version, a ready-to-use library, configured according to the calculation methods of certified eco-organizations. HerculePro users were then the first to benefit from an automatic calculation method even before the REP system came into force.
And tomorrow?
HerculePro is determined to equip the rest of the market that is still not using a professional encryption and business management solution. This acquisition strategy meets another objective which is to facilitate commercial relations between distributors and installers by offering a joint solution implemented by HerculePro.
At the same time, aware that many companies want to improve their daily lives by moving from office technology to web technology, HerculePro will support them in this transition, so that they can benefit from greater mobility and flexibility. With these solutions, they will be able to access their data and manage their business from any device connected to the Internet.