VM is strengthening its “ecosolutions” program with its biosourced insulation offer

It thus confirms its ambition to support energy renovation with an ever wider offer and is also preparing for the challenges of new construction, with the implementation of RE2020.

Confirming its role as a player in the energy renovation sector

The release of its first “Bio-based insulation” catalog is based on:

• promotion of this range at the point of sale,
• the training of VM teams in order to deepen their expertise and enable them to advise professionals as closely as possible to their needs,
• the establishment of local partnerships with suppliers.

Provide all keys to RE2020

Achieving the objectives set by RE 2020, which includes an environmental component with the carbon footprint of homes, will necessarily require a new approach to construction methods. The implementation of materials, such as biosourced, is an integral part of this. The VM catalog provides a wide range: hemp, cotton, recycled cotton, wood fiber, cellulose wadding, cork, polyester fiber, linen and jute. Selected exclusively from suppliers manufacturing in France, these products are stocked and available in the 18 VM sales outlets.

What is the new framework set by RE 2020 for more eco-responsible construction? How can I benefit from renovation grants? What is a biosourced material?... Synthetic (20 pages), the tool is built like an educational choice guide. The illustration of the VM DNA, attached to the values ​​of proximity, advice and service, to make life easier for its customers.