Sto supports craftsmen to increase productivity

Through a campaign aimed at craftsmen, with the catchy slogan "The future belongs to those who rise up Sto", the facade specialist - thermal insulation from the outside (ITE), technical products and embellishment of facades, delivers a range of tips to increase productivity.

Tips to support the intense activity of a priority recovery sector

Supported by the government through the MaPrimeRénov 'aid scheme and the climatic objectives to be achieved, the energy renovation sector in single-family homes is booming. Households also have to deal with rising energy prices. Consequence: the professionals of facade insulation from the outside are currently in great demand and therefore willingly take up avenues to "do better, faster"; as the leading manufacturer of ITE, it is Sto's role to make it easy for them.

Deployed in several parts, “Je me leve Sto pour…”, the campaign started in September and will last until the end of 2021. The right products, the right tools and best practices are at the heart of the campaign. Proof that Sto thinks of everything, down to the smallest detail! The following will therefore be in the spotlight:

• the creation of a perfect window sill (tablet + sill)
• the achievement of a perfect frame
• the realization of an angle chaining
• achieving a perfect plaster stop at joinery junctions
• the realization of a spinning headband
• achieving a perfect start (clip-on profile)
• perfect cuts
• an interview with Benoist Catroux, trainer - animator at Sto

Each tip comes in the form of a downloadable PDF checklist, including the necessary products, the right tools and installation steps, accompanied by an application video.

All the tips will be unveiled over time via omnichannel communication on: the website www.sto-facade.fr, the company's social networks (YouTube channel, LinkedIn, Instagram). E-newsletters are also sent to Sto customers and prospects.

With these tips, these short videos, these “pre-formatted lists” so as not to forget anything, Sto meets the expectations formulated by the craftsmen installing ITEs in single-family homes, always with this particularity specific to the exclusive direct sales company.

Focus on the first products unveiled

The StoDeco Frame F Type AF window sill offers a two-in-one solution, shelf and support, to bring relief and protection to your facade, in renovation as in new, whatever the configuration of the window. This mineral material is a real asset for home comfort with proven effectiveness against bad weather.

The StoDeco Frame Type N window frame brings relief to the facade. Versatile, these models of simple plank-type volumetry profiles are also used in the common part to create corner chaining. They are easily adjustable directly on the job site using a saw with a special blade.

The Sto-Profil Pro joinery stop profile with integrated compribande and fiberglass allows waterproof and durable connections (window and door frames, roller shutter tracks) of facade insulation systems.