Schöck launches consumer video series to inspire collective awareness

But today, Schöck chooses to make them "visible" to the "end consumer" of a home so that they realize the added values ​​of a building benefiting from a homogeneous envelope, and this, via a video saga divided into 4 seasons and 16 episodes, broadcast from September to December on its YouTube channel. At the heart of the pitch, a necessary awareness so that the buyer, the tenant, the occupant of any accommodation requires that it be perfectly insulated, including with the treatment of all thermal bridges.

The key: energy savings, increase in household purchasing power, increased comfort for occupants and enhanced heritage! Awareness that also echoes government objectives related to energy sobriety and the decarbonization plan (0 carbon in 2050).

For a choice of economical, healthy and sustainable housing

Recognized for the attention it pays to supporting construction professionals, Schöck has now decided to also address a wider audience, whether individuals wishing to acquire a home, consumer associations, real estate consulting organizations, federations, institutions and politicians...

By highlighting unambitious environmental regulations RE2020, housing constructions that are compliant but often insufficiently adapted to occupants wishing to achieve greater energy savings than those usually offered, Schöck, through playful and didactic videos, explains how a homogeneous building envelope is the guarantee of a winning choice for the entire life of the dwelling, both for the owner and for the occupant.

The first season of this series, broadcast on social networks and Schöck's YouTube channel, is spread over the month of September with one episode per week.

It is dedicated to the construction of housing in France, in particular its "limits". Inspired by the White Paper1 published in November 2018, Schöck makes a simple and accessible inventory of the new construction of collective housing, both by addressing the construction methods and by recalling certain figures related, among other things, to the greenhouse gases and "thermal sieves".

Emphasis is placed on "a French exception" in terms of insulation since France is one of the rare, very rare countries in Europe favoring 9 times out of 10 interior insulation (ITI) versus thermal insulation. by the exterior (ITE) which, provided that the few remaining thermal bridges, such as balconies, are treated, is nevertheless the one that makes it possible, among other things, to achieve real energy savings over the life of the building.

Season 2, to follow in October, will detail the economic impacts of an uneven envelope while season 3, scheduled for November, will reveal the health consequences. Finally, season 4, in December, will describe how the previous thermal regulations, RT2012, like the current environmental regulations, RE2020, show so little ambition.

Schöck considers that the building sector is just beginning its metamorphosis and in order for the result to be up to both the players in the construction industry but also and above all the occupants, tenants or owners, the latter must be able to instil a real dynamic .

This must change the priorities in order to obtain healthy, sustainable housing, generating real savings in the medium and long term, thus increasing their purchasing power as well as the value of real estate while gaining in comfort.

The videos designed by Schöck invite us to ask the question: aren't we building tomorrow's renovations today? Discover the first episodes of season 1 on the Schöck France YouTube channel: