REP PMCB: Valdelia organized a conference with building professionals to launch its membership campaign

Bringing together marketers and all building stakeholders, this event enabled Valdelia's teams to take stock of the processing sector for waste from building construction products and materials with sector experts, and to launch its membership campaign pending the forthcoming publication of an official decree.

Created in 2012 at the instigation of furniture marketers, Valdelia is an eco-organization approved by the French Ministry of Ecological Transition since 2013, which organizes the collection and recycling process for furniture waste. (DEA) professionals. As a natural extension of its recognized activities, Valdelia is applying for the approval of extended producer responsibility (EPR) for “site waste” (products, construction and building materials) created by the law of February 10, 2020. on the fight against waste for the circular economy.

This new PWR responsible for collecting, recycling and recovering construction waste will come into force on January 1, 2022 with the designation of one or more eco-organizations. As the decree on the terms and conditions for granting approval is still pending, Valdelia was keen to fulfill its role as a recycling player, a partner of the public authorities by enlightening VSEs and ETIs in the building and construction sector during its conference. and materials (wood, concrete, floors, etc.), local elected officials, civil society on the conditions for the operational implementation of this new recycling channel.

Arnaud Humbert-Droz, Executive Chairman of Valdelia, insisted on the philosophy of the EPR system and the Valdelia approach to marketers, emphasizing the freedom of choice that must be allowed to producers to meet their obligations responsibly.

“The guiding principle of our action with marketers is to offer a primarily cooperative approach because Valdelia has always been in co-construction with its partners. At Valdelia, we are waste specialists and we put our recognized expertise at the service of building professionals to make the PMCB EPR a business opportunity and not a regulatory constraint. "

Valdelia is thus launching its membership campaign for construction and construction products and materials companies with a view to being approved for this new PWR. Historical operator of furniture waste, Valdelia, which already takes care of it mixed with furniture waste, is ready to operate construction waste from the beginning of January 2022.

“The implementation of the PMCB REP is already tomorrow! This is why all our teams are ready to support building professionals from now on in order to make their lives easier by anticipating this transition period as well as possible ”, said Arnaud Humbert-Droz.