Hirsch Isolation promotes the reuse of materials and offers a selection of products via the Articonnex network

Surpluses from customer order errors, withdrawn references or overstocks, many insulators are destined for the dumpster each year. To avoid this waste, HIRSCH Isolation wanted to partner with Articonnex, the specialist in anti-waste solutions for the building industry.

Created in 2021 in Orvault (44), Articonnex's mission is to reduce the waste of building materials by reintegrating them into the market to offer them directly to construction and renovation professionals, as well as to individuals, at a reduced price. Declassified, destocked, reused products, these materials are offered for sale via a network of 5 warehouse-stores. They can also be reserved via the brand's website, before being collected on site.

For Emmanuel Morel, co-founder of Articonnex: "Our goal is to divert materials that are still in good condition from the bin, and therefore reduce the amount of waste in the construction sector, promote local activity and (re)create links between construction professionals.. HIRSCH Isolation's responsible approach perfectly matches our values, this joint operation concretizes our common commitments."

For Amaury Omnès, general manager of HIRSCH Isolation: "The Articonnex solution represents a real alternative to waste for our factories. We wanted to offer craftsmen and construction companies a selection of insulation materials from our surplus stock. These products are new and have never been used on site, so they are all in excellent condition."

Thanks to this new partnership, HIRSCH Isolation, which already reintegrates a large part of its expanded polystyrene (EPS) factory and construction site waste into its production, continues to promote the implementation of a circular economy approach in construction, from manufacturing to the implementation of materials. In the field, the company has initiated and developed the REuse approach for the efficient and sustainable recovery of construction site waste. HIRSCH Isolation factories also offer a recycling service for the entire sector concerned (waste disposal centers, distributors, etc.).