Griffon unveils the Smart Bottle for its PVC adhesives: a unique innovation for professionals

The result of several years of development and attention to the needs of professional users, this innovation incorporates a unique eco-dispenser. Located in the neck of the bottle, it allows you to dispense the right amount of glue. Combined with an exclusive brush, it optimizes application and guarantees unrivaled performance and yield for Griffon PVC glues.

Coming soon to all Griffon PVC adhesives, the Smart Bottle enables reliable and fast connections. Its ergonomic design and unique features provide greater bonding precision. A true breakthrough, this innovation provides professionals with more convenient use, easier application, and improved performance.

An innovative eco-dispenser for the right dose of glue

From now on, all Griffon PVC glue jars adopt the innovative Smart Bottle packaging. They retain all the qualities and benefits of Griffon PVC glues but with the addition of the eco-dispenser. Integrated directly into the neck of the bottle, it allows professionals to precisely dose the glue and easily remove excess on the brush. The result: a clean, even application, without overflow, surplus or loss of product, for optimal performance.

An ergonomic cap with an exclusive integrated brush

The design of Griffon's new Smart Bottle was created to simplify the daily lives of professionals. Its wide, ergonomic cap allows for faster and easier opening and closing. Its exclusive brush, designed for optimal precision, ensures even, fast, and drip-free application.

A reinvented design for an ideal grip

Made from durable synthetic materials, the Smart Bottle is rust- and impact-resistant. Its redesigned design with anti-slip ridges ensures a secure grip. It prevents the bottle from rolling on inclined surfaces, reducing the risk of drops and product loss.

A launch supported by the GRIFFON “BE SMART” campaign

The launch of the new Smart Bottle will be accompanied by an ambitious marketing strategy. A comprehensive set of marketing tools and an omnichannel campaign will be developed: online and offline advertising, a dedicated page on the Griffon website, videos, application photos, displays, special promotions, POS, presentations at national and international trade shows, and of course, Griffon's hallmark: direct demonstrations with artisans in stores.